An Open Letter to The Campaign For Wool

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research paper about dogs *Consulting with experts from within the craft and cultural sectors on building inclusive, well attended events at which attendees can really learn about wool
*Inviting delegates from grassroots organisations as well as from big businesses and brands to events at which important decisions are to be made regarding the future of wool

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39 thoughts on “An Open Letter to The Campaign For Wool

  1. Agree completely. As a knitter, crocheter, sew-er & spinner who uses wool in all these crafts for both leisure & work, I have always felt that the Cfw is absolutely nothing to do with me! And yet I bang on about the wonders of wool every time I teach, and wear wool year round. Shouldn’t the Cfw be supporting us? I hope you get a response.

  2. Yes, yes, yes! CfW I hope you are listening! We are soon releaseing book of crochet patterns for undyed British wool and their promotion of it would be amazing and, because we reinvest in our business and spend within the UK wool community, be better for the wool industry than lining the pockets of Chanel and Gucci shareholders.

  3. Very well written. I hope you have sent this to HRH Prince Charles in printed format (old fashioned paper!). I wrote to him a few years ago about what I was trying to do with local wool and got a reply by return of post. He listens. Now we want to get him reading Wovember and telling everyone about the fantastic work you girls are doing for the world of wool.

  4. Well constructed letter that expresses my thoughts far more eloquently than I ever could. Being a one woman band producing wool and products (Bramblecot Yarn) only from my own high-welfare flock in Dorset,, I found CFW dismissive of my tiny efforts.

  5. Excellent, you gals say something that has long needed saying. I too am certain HRH Prince Charles would be genuinely interested in reading this – he does have an appreciation of small producers/designer-makers. But the commercial fashion market is a very different creature and probably largely unaware of the amazingly productive, talented and passionate ‘home’ (can’t think of the appropriate word) market.

  6. Very articulate and excellent response. I’ve also been following all your promotion of the smaller producers, designers and knitters on instagram. I loved the post that called for less photos of handsome supermodels and more handsome sheep who really are the star of the show! Keep up the excellent work!

  7. Excellent letter. If I was able to speak directly to CFW I would ask why it is so difficult to get information to enable producers to access the duvet and insulation market, which I believe is growing with mainly imported wool. Also, isn’t it time we stopped sending wool abroad for scouring because it’s too costly to do it in Britain. All kinds of things could be done to help the smaller producer/craftsperson to access the market, if it weren’t for vested interests.

  8. Excellent letter.
    I often feel let down by the current CfW things I see, they speak to someone with a ton of money to buy a wool carpet from an unknown provenance as long as it is made in the UK but not someone who patiently makes items from a small flock which takes time not money.
    I work with wool daily and speak to people who are as passionate daily. The CfW would do well to connect and show the smaller producers and users as much as the rich/fashion brigade.

  9. I really appreciate this letter. I had no idea this disconnect existed but I know that personally I’d much learn more about the origins of wool and how it became the yarn I knit with than high end fashion. Thank-you for this and I really applaud your efforts.

  10. A truly outstanding letter, Felix & Louise. Very well said. Do let us know if you get any response from CfW. Surely your letter will shame them into responding.

  11. Yes, it is important to promote the small independent wool businesses.
    However, looking at the big picture. Is it not advantageous to have the high-end fashion businesses on our side? They are promoting wool which is what we want.
    At least it’s a beginning, making consumers of fashion (whether one agrees with that or not) aware of wool as a fine product, instead of garments made with oil based yarns.
    We are not going to change big business, it’s there and it runs on profit. We can’t turn the clock back, but we can encourage fair trade by bringing ideas to the mass consumers. At the moment, we need big business to help promote fair trade and natural products.

    But thinking it through… what effect would a massive increase in the demand for wool have on the way in which sheep are farmed? We’ve seen the catastrophic development in animal farming such as killing male chicks and calves, squashing hundreds of pigs and cows into small spaces, injecting them with antibiotics and hormones, feeding them stuff which their stomachs are not designed to digest so that, for instance, the cows can hardly walk because their udders are so big, all because consumers want more meat and milk but are not prepared to pay the real price for them.

    Could a higher demand for wool on a commercial basis lead to (in)breeding sheep which can be shorn two or three times a year?
    What does a large herd of sheep do to the environment? How much land would be needed on a commercial basis? What is the financial investment needed by farmers, could they get loans and what is their profit margin? And there we are by big business again!

    There are always positive and negative sides to everything.
    I still love knitting with 100% wool, though!

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